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Beyond Investment Illusions
Like illusions that can create a false sense of reality, short-term movements in the market can cause clients to make decisions that appear to protect their investments—but are actually detrimental to their portfolio's long-term performance. Help your clients see past common investment illusions while teaching them behaviors that can help them reach their long-term financial goals.
Why most important fundamentals of investing are counterintuitive
How impulsive decisions fueled by short-term market movements can damage long-term results
How investor behavior can affect investment returns far more than market performance